Marketing

Delivering brand resilience in the digital era

Brand resilience describes how strong brands can withstand external pressures through difficult times. If properly cultivated, brand resilience will ensure your brand stands the test of time.

Leadership and management

Why do so many products look the same?

Is innovative product design a help or a hindrance? New research from ImperiaBusiness School looks at how a product鈥檚 design can help consumers understand its function.

Economics

The economic cost of climate change

Dr Cl谩udia Cust贸dio discusses how rising temperatures affect business performance, and why it鈥檚 vital that we understand the macroeconomic impact of climate change.

Finance

Why renewable energy outperforms fossil fuels

Analysis by 海角社区鈥檚 Centre for Climate Finance & Investment shows how renewable energy has benefitted from technological improvements, policy support and lower financing costs.